E: Them and gum and Swami Sound: they’re all doing a lot to bring this sound to young America, specifically to the black generation because we had a lot to do with how this music came to be. And we don’t know that and people don’t know that. So shout out to PinkPantheress and all of them for doing that.
R: And now there’s clones of them! Which is good!
E: Yea because when I tried it ten years ago it did not work. And I knew that and I understood that. It wasn’t the time for that. But, everything is a circle so I knew that it would come back. It was big in the 90s so it was only a matter of time.
R: Switching gears a little bit, do you consider yourself a part of the original cadre of Plugg producers? I don’t see your name brought up often in that conversation.
E: No. In a way yes, but in my opinion Plugg really started with Carti because Carti was rapping on a bunch of MexikoDro beats before anyone was. I will say that Carti was the big catalyst to the Plugg sound. But now it’s a completely different thing with PluggnB.
R: Like Popstar Benny and stuff?
E: It’s sick. I think I was a part of the generation of Soundcloud that made that sound more available, but I won’t say that I’m a Plugg artist just out of respect. They have their thing. I love it. If anything Carti’s the godfather of it because I was engineering him on a bunch of Plugg shit.
R: Speaking of engineering people, I watched the Awful Records documentary when I was 15 and I came across Slug Christ. What were those early sessions like?
E: It was a bunch of close friends hanging out. We just realized we all made music and were really good at it. We became more of a machine later. It was honestly just a bunch of friends just experimenting with each other and it ended up working better than we expected.
R: Slug Christ-
E: There wouldn’t be a lot of things without Slug Christ. He did a lot for Plugg. He did a lot of things for Emo [trap]. This motherfucker was in a crazy band called Annihilator. It was like math, scream, metal. They’re sick. He was a big influence to Peep. Rest in Peace to Peep. Those were Peeps words: that Slug is the godfather.
R: It was a confusing yet super eye opening experience listening to Slug. These are questions from one of our staff members xoarctic: Throughout the storied history of Awful Records, who has been your strongest inspiration? Closest Collaborator? Who in the group do you feel like never got their shine?
E: All of them are my closest collaborators, but Alexandria is a person that I hold close to me. She is an amazing writer and an amazing artist. She has an amazing story. Her music is amazing. She’s a powerhouse for RnB and for women all around the world. She has such a big voice and so much to say. I would say she’s my biggest collaborator out of Awful. We were together before Awful was a thing honestly. I was a person who brought a lot of people into Awful. Alexandria specifically is my right hand. Everyone is getting their shine. Alexandria deserves to be heard around the world.
R: Do you see a label like Awful Records growing the way it did in the current climate?
E: I’ll say yeah because the people before us probably didn’t expect us to work how we did. If there’s a will there’s a way. It wouldn’t be the same, but it could be possible. I will say with Awful Records; it was a special and specific point and time. Honestly I have to recant my statement. I don’t think 16 people could just come out of nowhere, and they’re each their own person when you look into them. Each person in Awful had their own thing going. Even people who are dormant or on a sabbatical are just extremely huge forces of energy in terms of music and music we hear today.